2024 election will depend on the candidate, message, and campaign style – Alan Kyerematen

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The credibility of the candidate and the campaign strategy of the ruling party, according to Hon. Alan Kyerematen, a potential presidential contender for the New Patriotic Party, would be key factors in the 2024 General Election.

The choice of candidate, campaign message, and campaign strategy of all political parties will be key factors in determining the outcome of the elections in Ghana in 2024.

According to Hon. Kyerematen, these elements will not only influence the election’s final result but also decide the degree of support and trust that a candidate may win over voters.

Due to his widespread appeal, Hon Kyerematen, the front-runner in the NPP Presidential Primaries, underlined the significance of selecting a candidate with the credibility to win the trust of the electorates.

Credibility is a crucial factor that voters take into account while casting their ballots. Alan explained to delegates in the Volta area that a candidate who has a proven track record of honesty, skill, and dedication to the welfare of the people will have a greater chance of obtaining the support of the electorate.

“The evidence is clear that I have the potential to attract over 2 million votes and gain support from the Volta region,” the former trade and industry minister claimed.

This claim is significant because it emphasizes how crucial regional support is to Ghana’s political system.

The Volta region, which has historically been considered a stronghold of the opposition National Democratic Congress (NDC), was specifically mentioned by Alan Cash as one area where the NPP must step up their game in order to improve their political fortunes. He also added that he has the ability to cross partisan divides and draw supporters from all political viewpoints.

The long-serving Minister of Trade and Industry disputed the idea that Voltarians dislike him, claiming that they are really calling for his candidacy. This claim implies that Alan has a special attraction that resonates with Volta voters.

While selecting a candidate is unquestionably important, the tone and message of the campaign are as important in influencing public opinion and winning over voters. The electorate’s attention and interest can be piqued by a potent and memorable campaign message.

The candidate must clearly express a vision for the nation that takes into account the major issues and desires of the populace. In order to ensure that the message is heard by a large audience from a variety of demographic groups, the campaign’s style should be inclusive, captivating, and approachable.

The selection of a presidential candidate, campaign theme, and campaign strategy will be crucial in determining the results of the elections as Ghana prepares for its 2024 elections.

Source: Ghanatodayonline.com

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