MTN Ghana today unveiled a brand campaign highlighting MTN Business, the continent’s top ICT provider, with the goal of becoming a dependable partner for companies as they go digital and ultimately achieving #BusinessDoneBetter across the whole of Africa.
“We understand that growing a business is hard. Business leaders are juggling many priorities and often cannot attend to them all,” said MTN Ghana, Chief Enterprise Business Officer, Mr Samuel Addo. “MTN Business’s role is to assist them do the things that make an impact and support their growth, helping them get it done better.”
MTN Business offers the resources needed to transform small, medium, and big businesses, multinational corporations, and organizations in the public sector into contemporary, digital businesses.
These include convergence mobile, fixed, and ICT services such as Internet of Things, unified communications, managed network services, cloud services, and managed services for networks (IoT).
The goal, according to Mr. Samuel Addo, Chief Enterprise Business Officer, is for MTN Business to establish itself as a top provider of value to businesses through ICT.
More than three thousand (3,000) businesses that are essential to Ghana’s economic development are already among our customer base.
Mr Selorm Adadevoh said MTN Business also had a key role to play in realising the MTN Group’s Ambition 2025: Leading digital solutions for Africa’s progress: “Building the largest and most valuable platforms is one of Ambition 2025’s four strategic priorities. Enterprise Services is one of MTN’s five platform businesses and operates under the ‘MTN Business’ brand.”
By 2025, MTN Group enterprise revenue is expected to exceed R30 billion, according to Ambition 2025.
R16.6 billion will be the equivalent in 2021.
Enterprise revenue accelerated in the first half of 2022, rising by 26.8%* in constant currency terms to R9.9 billion.
MTN Business expansion in South Africa, Nigeria, Ghana, and Côte d’Ivoire played a significant role in this.
Ghana’s business grew by 44.9% in the first quarter of 2022, bringing in R331m.
Through the provision of much needed jobs, goods, and services, African businesses may play a significant part in resolving some of the continent’s most pressing issues.
According to estimates from the World Bank, SMEs in emerging economies account for up to 60% of all employment and 40% of the GDP.
This makes them the backbone of the majority of economies in Africa.
“We want to be the business enabler of choice in Ghana, meeting the communication and ICT demands of business clients throughout the country,” said Mr Samuel Addo, Chief Enterprise Business officer. “With a customer-centric approach to providing cutting-edge services, we are doing this by leveraging our brand and advanced network as well our strong customer base of top companies across sub-Saharan Africa.”